Publicity: Aniboom Press Release

Services Provided on this Project:

• Developed pitch concept and wrote targeted media pitch
• Targeted press list research
• Media outreach and follow up

Result:
Coverage in the New York Times, AOL’s “Switched” Blog, Mashable, Animation World Network, and others. Also listed as Cynopsis Media’s “website of the day”.

Project Description:
During my tenure as a Public Relations Account Coordinator at mPRm Public Relations in Los Angeles, I worked on the team providing publicity services for Aniboom, a new video site for animated web series. This pitch was written to obtain exposure for one of the company’s video series.

View full text for the pitch here.